How to Pursue a Career in Automotive and Diesel

The automotive and diesel industry supplies several educational training opportunities to students that have a desire to work on automobiles. Students can learn how to pursue a career in automotive and diesel by completing a program based on a particular area of the field such as auto body repair. Vocational colleges offer training programs that teach students to understand automotive and diesel components from a professional standpoint.

Pursing education takes multiple steps, the most important of which is to complete a degree program. Before students can enter that step however they need to decide which area of the industry is for them. Many students know what area of the field to enter to make their goals a reality. Students that don’t know which area of the field they would like to pursue should take the time to research their options. This step will tell students what educational programs they need to complete as well as what level of training needs to be worked through. Automotive and diesel training is predominantly offered at vocational colleges.

Once an area of study is selected students can move onto completing programs. This second and highly imperative step is the only way to gain entry into many career fields. The next step is worked through once students complete training, which is gaining any necessary certification or licensure. For example, automotive service technicians typically need to obtain certification from the National Institute for Automotive Service Technicians before being hired by employers. This certification centers on subject areas that include knowledge of electrical systems, manual transmissions, and brakes. Each part of the industry has its own professional requirements that students need to be aware of before graduating from programs. After these primary steps are completed students are ready to enter the automotive and diesel industry.

Common programs can include:

*Auto Body

Mechanics in this part of the field work exclusively on the cosmetic repairs that are associated with structural and interior parts of cars and light trucks. Coursework covers non-structural damage, panel repair, body filling, glass repair, anti-collision technology, and more. Students learn the procedures followed to estimate repair costs and understand the limits of repairs on damaged areas.

*Automotive Service Management

Programs in this area are typically for students that have years of experience being automotive and diesel professionals because they understand how to work on steering, engine repair, and more. Training focuses on taking work experience and applying it to an education in management. Students work through courses that enable them to maintain businesses by facilitating the employee and service areas of the industry.

*Diesel Mechanics

Students learn to maintain and repair diesel-operated vehicles. This includes large trucks, heavy equipment, cranes, and more. Courses provide students with the knowledge to work on engines that are incorporated into transportation, farming, and construction industries. Hydraulics, suspensions, and diagnostics are some topics studied.

Students can start pursuing their desired careers by deciding which accredited automotive and diesel schools and colleges are for them. The National Institute for Automotive Service Excellence ( http://www.ase.com/ ) accredits programs that offer quality training for professional careers. Training will have students becoming professionals in two years or less so begin the process of education today.

DISCLAIMER: Above is a GENERIC OUTLINE and may or may not depict precise methods, courses and/or focuses related to ANY ONE specific school(s) that may or may not be advertised at PETAP.org.

Copyright 2010 – All rights reserved by PETAP.org.

Requirements and Advantages of Developing Mobile Websites For Automotive Dealerships

Mobile websites provide a whole new dimension to automotive dealerships to consolidate their position among the potential customers. Mobile websites present good opportunities to automotive dealers by increasing their visibility, directly targeting specific customers, and generating quality leads. These websites are optimized for mobile viewing ensuring maximum user-friendliness and satisfaction creating a direct impact on customers. The customers can view the inventory and services offered by automotive dealers, and search for new and used cars on such websites.

Requirements:
The mobile websites need to satisfy various parameters to ensure that it gives quality user experience, is reliable and accessible.

Website Load Time
Faster mobile website load time ensures that the prospective customers will have to wait for less time and can browse more thereby increasing the chances of lead generation. Faster load time adds to the overall user experience and significantly impacts the potential customer. Providing additional bandwidth can help improve the website load time. Providing quick information ensures that customers are retained and does not jump off to other website.

Site Navigation
Simplicity in mobile website navigation is a rewarding experience for the car buyers. Easy navigation helps customers to find information quickly suiting their needs. Optimized website navigation provides customers with specific requirements that they are looking for. Easy navigation to inventory pages, coupons, contact forms, and directions provides a superior user experience. Efficient navigation enhances the usability of the website and allows customers to search the inventory effortlessly similar to automotive dealer’s website. The customers can conduct inventory search in website with specific information like model, make, year, color, price, and trim.

Web Page Layout
A good mobile website page layout helps in effective presentation of the dealer information. Effective information presentation enables customers to use the website easily and quickly. Information about new and used car inventory, services offered by dealers and more can be effectively incorporated in mobile screen space for easy viewing by customers. Web page layout especially designed for such website ensures better presentation of content and thereby increases chances of sales and lead generation.

Advantages:
Automotive dealers can effectively leverage the power of mobile websites to tap the growing market of mobile web users.

Improves Online Web Presence
With faster processors, faster download speeds, and more smartphone subscribers, the number of mobile web users is rapidly growing. It is essential for automotive dealers to have strong online web presence to ensure mobile web users segment is effectively targeted. Apart from PC based dealer website, mobile websites can enhance the online web presence of the dealer in this competitive market. As more potential customers nowadays access information on web through smartphones, they can also search for automotive dealer’s website. Thus, having a mobile website improves online web presence as customers can find dealer related information quickly.

More Opportunities for Sales
Mobile websites help to target specific customers and provides more opportunities for sales by receiving quality leads. Better usability of website, faster load time, navigation, and good web page layout provides superior user experience thereby increasing the chances of lead conversion and improving sales. With the fast changing market trends, they help to tap emerging segments of customers and provide more opportunities for sales.

Get Quality Leads
The main objective of maintaining online web presence is receiving quality leads. The mobile websites provides potential customers with easy access to automotive dealer information from anywhere and anytime thereby increasing the website traffic and bringing in more quality leads.

An optimized mobile website for mobile users will grant automotive dealers a competitive advantage by increasing their brand awareness in a positive way. They are also an excellent communication channel to explore new markets and generate more revenue.